© 2019 by Tia X Wigham.

PROTRIFIT CYCLING AWARENESS KIT
PROJECT DETAILS

 

To lead the charge, ProTriFit wanted to build their reputation as the local bicycle safety advocates. The best things a cyclist can do are to always be aware on the road and to wear something visible. 

 

GOAL: Increase the visibility of the cyclist on the road, while spreading the advocacy message.

UX RESEARCH
CREATIVE DIRECTION
SOCIAL MEDIA
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